PWR Net Promotor Score

Net Promotor Score is a metric used to take customer feedback and satisfaction. It measures how likely customers are to recommend a company's product or service to others. The score is determined through a survey where customers rate on a scale from 0 to 10.

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Net Promoter Score

Key Features

• Single Survey Question:

  • NPS is typically measured through a single survey question asking customers to rate their likelihood of recommending the product or service on a scale from 0 to 10.

• Simple Calculation:

  • NPS is calculated by subtracting the percentage of Detractors from the percentage of Promoters. This straightforward formula makes it easy to calculate and understand.

• Customer Segmentation: NPS categorizes respondents into three groups:

  • Promoters (9-10): Highly satisfied customers who are likely to recommend the product or service.

  • Passives (7-8): Satisfied but not enthusiastic customers who are neutral.

  • Detractors (0-6): Dissatisfied customers who may discourage others.

• Insightful Feedback:

  • NPS surveys often include a follow-up question for additional feedback, providing valuable insights into the reasons behind customers’ ratings.

• Flexible Input Methods: NPS surveys support both text and range input options.

  • Text: Allows respondents to provide textual input for their rating.

  • Range: Allows respondents to select a numerical rating.

• Padding and Margin control:

  • It allows to adjust and select the different sizes and location of Net Promotors Score.